Multi-Brand Vouchers: The Future of Corporate Gifting
The biggest challenge in corporate HR is finding a reward that appeals to everyone. A 22-year-old software engineer and a 55-year-old senior manager have very different lifestyles. Gifting them both a voucher for a trendy sportswear brand will likely leave one of them dissatisfied.
The solution to this diversity dilemma is the Multi-Brand Gift Voucher (often called a 'Choice Card').
What is a Multi-Brand Voucher?
It is a proprietary digital currency issued by a corporate gifting aggregator. When an employee receives a ₹5,000 Multi-Brand voucher, they click the secure link to enter a "Reward Store." Here, they can exchange that ₹5,000 balance for e-gift cards from any brand in the catalog. They could take ₹2,000 for Amazon, ₹2,000 for MakeMyTrip, and ₹1,000 for Swiggy.
Why They Are Essential for HR
- 100% Satisfaction Guarantee: By passing the decision-making power to the employee, you guarantee that the gift is useful to them. No more unredeemed vouchers or disappointed staff.
- Administrative Relief: HR no longer needs to conduct surveys asking people what brand they prefer. You just purchase one single type of voucher for the entire company.
- Customizable Catalogs: Advanced platforms allow HR to curate the reward store. For a health and wellness initiative, you can restrict the multi-brand voucher to only be redeemable for gym memberships, sportswear, and healthy food brands.
Empower your employees with the gift of choice. Utilize Stashfin's extensive catalog to offer highly flexible multi-brand rewards to your entire workforce.
